For Amazon influencers and shopping creators
Amazon Storefront Link in Bio That Puts Your Storefront, LTK and ShopMy in One Link
Gated and paid links on every plan. No platform branding, ever.
Build your page
What your fans see
The short answer
An Amazon storefront link in bio is the link in your Instagram, TikTok or YouTube profile that sends followers to your Amazon Influencer storefront at amazon.com/shop/yourhandle. If Amazon is the only place you earn, put that URL straight in your bio. It is free and it works.
Once you earn from more than one place (Amazon plus LTK, ShopMy, brand discount codes or your own guide), a bio page does the job better. ExclusiveLink puts every shop on one page, counts clicks by platform and by post, gates a gift guide behind an email so you build a list, and on Pro runs on your own domain. We take no cut of affiliate commission.
01 ยท Why a tap page and not a redirect
Amazon cares how the click reaches it. A bio page that asks for a tap keeps you inside the rules.
Auto-redirecting link
Amazon's operating policy describes a Redirecting Link as one that reaches Amazon through an intermediate site "without requiring the customer to click on a link or take some other affirmative action on that intermediate site". Purchases through those are not eligible for commission.
Commission at risk
Bio page with labeled buttons
The tap is the affirmative action, and the button says in plain words that it goes to Amazon. That also covers the clause against link shorteners or buttons used "in a manner that makes it unclear that you are linking to an Amazon Site".
Clear, tapped, attributable
Quotes are from the Amazon Associates Program Policies. This is published program policy, not legal advice, and Amazon changes its terms, so read the current version in Associates Central.
Amazon storefront plus LTK and ShopMy
What a shopping creator's bio page holds, top to bottom
Order the page by what your last post sold, not by platform. The follower came for one product and should find it in the first button.
Jess at Home
Kitchen, closet and home finds
As an Amazon Associate I earn from qualifying purchases.
1
The product from the last post
Link the Idea List or product the video showed, labeled with what the follower saw. Swap it when you post. On Pro, schedule the swap to go live with the video.
2
Your Amazon storefront
The amazon.com/shop/yourhandle address, for the follower who wants to browse everything you have ever recommended.
3
Your other shops
LTK for fashion, ShopMy for beauty, a Walmart or Target creator page. Each gets a labeled button, so the follower knows where the tap goes.
4
A gift guide behind an email
"Get my holiday gift guide." The follower leaves an email and the guide opens. That list is yours even if a program cuts its rates or closes your account.
5
Brand codes and the disclosure line
Active discount codes from brand deals go last. Keep the Associates disclosure on the page itself; the FTC expects a clear material connection statement where people see the links.
Linktree, Amazon storefront and every other shop
One address in your bio for every program you earn from
Every shop is a URL, so the page works with all of them. The programs keep paying you exactly as they do today; the bio page only decides where the follower lands.
Amazon Influencer
amazon.com/shop/handle
Storefront, Idea Lists and shoppable videos. Commission paid by Amazon.
Amazon Associates
amzn.to product links
Single product links from SiteStripe. Use a separate tracking ID per platform to split the orders.
LTK and ShopMy
your shop profile URL
Fashion and beauty shops that pay across many retailers. One button each.
Your own offers
on the bio page itself
A paid styling guide, a home organization checklist, a consult. 0% platform fee on Pro.
Earning mostly from Amazon Associates product links rather than the storefront? The best link in bio for Amazon affiliates comparison covers the tool choice, and the link in bio for affiliate marketing page covers multi-network affiliate setups.
Know what earns
See which platform and which video sent the storefront click
Storefront button clicks by source, last 7 days
links.jessathome.com
Illustration of the Pro analytics view with sample data.
Clicks by platform, post and button
Amazon reports orders, not where the follower came from before your storefront. The bio page fills that gap, so you know which platform deserves the next video.
Prime Day and holiday links on a timer
Schedule the deals list to go live at midnight Pacific and switch back when the event ends, without touching your phone.
A list you own
Email-gated guides export to Mailchimp, Kit or Flodesk. When commission rates drop in your category, the list is still there. More on that on the link in bio with email capture page.
An address that never changes
Your Amazon vanity URL is tied to the handle that qualified you. links.yourname.com stays the same when you rebrand or add a program, and you can list it in Associates Central as your site. Setup is on the custom domain link in bio page.
Linktree for Amazon storefront and the alternatives
Which bio setup fits an Amazon creator
Four honest options. The cheapest one is the right answer for plenty of creators.
| Setup | Cost | Several programs | Clicks by platform | Own domain |
|---|---|---|---|---|
| Storefront URL straight in bio | Free | No, Amazon only | No | No |
| Linktree | Free, $8, $15 or $35 a month | Yes | On paid plans | Not offered |
| Beacons | Free, $10 or $30 a month | Yes | Yes | Yes, paid plans |
| ExclusiveLink Pro | See pricing | Yes, plus gated guides | Yes, with UTM, geo and device | Yes |
Use the storefront URL alone if
Amazon is your only program and you post on one platform. Paste amazon.com/shop/yourhandle into the bio and spend the money on better videos.
Use a free link list if
You have two or three shops, do not care which platform sends clicks and are fine with someone else's domain in your bio.
Use ExclusiveLink if
Affiliate income pays real bills, you post on three or more platforms, you want an email list from gift guides, or you sell your own guide next to the storefront.
Prices are each vendor's published monthly rates. Linktree states in its help center that it does not offer custom domains. Every Linktree tier is on our Linktree pricing page.
Live before your next video
How to put your Amazon storefront link in your bio the right way
-
Step 1
Copy your storefront URL
Signed in to Amazon, open amazon.com/shop/yourhandle. That vanity address is the one to use; Idea List URLs work too.
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Step 2
Claim your page
Pick a handle and add one labeled button per shop. Already on Linktree? Import the links so nothing in old posts goes dead.
-
Step 3
Add the disclosure and a gated guide
Put the Associates disclosure on the page and gate your best gift guide behind an email.
-
Step 4
Paste one address everywhere
Instagram, TikTok, YouTube and Pinterest all get the same bio link. On Pro, point links.yourname.com at it first.
People also ask
Amazon storefront link in bio questions
How do I put my Amazon storefront link in my bio?
Copy your vanity URL (amazon.com/shop/yourhandle) and paste it into the website field of your Instagram, TikTok or YouTube profile. If you earn from more than Amazon, paste it as a labeled button on a bio page instead and put the bio page address in your profile, so one link covers every shop.
How to put Amazon storefront link in TikTok bio?
Open Edit profile and paste the link into the Website field. TikTok only shows that field once an account meets its requirements, which it ties to account type and follower count, so a new personal account may not see it yet. Switching to a business account is the usual route; check TikTok's current help page for the rules on your account.
Can I use Linktree for my Amazon storefront?
Yes. Linktree is a click-through page, so the follower taps a button before reaching Amazon, which is the affirmative action Amazon's policy asks for. What Linktree will not give you is your own domain; its help center says it does not offer custom domains at any price.
What is my Amazon storefront link?
It is amazon.com/shop/ followed by your handle. Amazon generates the handle from the social account that qualified you for the Influencer Program. Sign in to Amazon and open that address to see your storefront; the same URL is the public link you share.
Why is my Amazon storefront link not working?
The usual causes are a typo in the handle, a link copied from the app with extra parameters, or a storefront that is not yet approved or has no public products. Open the URL in a private browser window. If it loads there, the problem is the link you pasted; if it does not, check your status in the Influencer dashboard.
Can I put LTK and my Amazon storefront in one bio link?
Yes, with a bio page. Add one button for your Amazon storefront and one for your LTK or ShopMy profile, each labeled with where it goes. Both programs keep paying commission as usual, and on ExclusiveLink you see which button and which platform got the clicks.
Does ExclusiveLink take a cut of my Amazon commission?
No. Commission is paid by Amazon, LTK or ShopMy straight to you; no bio tool touches it. Our platform fee applies only to paid links you sell on the page itself, and it is 0% on Pro. Every plan is on the pricing page.
Every shop, one link
Send followers to the find they came for, and know where they came from.
Your Amazon storefront, LTK, ShopMy and your own guides on one tracked page, on your own domain. Build it before your next video goes up.